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Top 10 Private Portfolio Management Firms in India

Wealth creation in India has accelerated dramatically over the last decade, making professional portfolio management more important than ever. With HNIs and UHNWIs seeking expert guidance, the ecosystem of portfolio management firms has grown rapidly.Today, several players offer investment advisory, portfolio management, succession planning, and alternative investment solutions.
In this blog, we explore the top 10 portfolio management firms in India, backed by data, comparisons, and industry insights.

Why Portfolio Management will Matter in 2026

In 2026, portfolio management has become more than just choosing stocks or chasing returns — it’s about building a resilient, well-balanced financial future. With markets increasingly volatile, interest rates fluctuating, and global macroeconomic shifts influencing even domestic portfolios, a structured and actively managed investment strategy is no longer optional. Portfolio Management Services (PMS) now play a pivotal role in helping high net-worth individuals (HNIs) and serious investors navigate complexity with confidence. These services go beyond traditional mutual funds by offering personalised strategies tailored to individual goals, risk tolerance, and liquidity needs. What’s more, advancements in technology and data analytics enable real-time rebalancing, deeper risk management, and better transparency. Whether it’s preserving wealth, generating income through Systematic Withdrawal Plans (SWPs), or capitalising on emerging themes like sustainability or digital innovation, a professional portfolio manager brings both agility and discipline. In a world where DIY investing often falls short, especially during uncertain times, portfolio management provides the strategic edge needed to stay ahead. For those serious about long-term wealth creation, intergenerational planning, and achieving life goals — professional portfolio management is not just relevant in 2026, it’s indispensable.

List of Top 10 Private Portfolio Management Firms in India (2025)

 Private Portfolio Management

Comparison Table: Top Private Wealth Firms

Table 1: Key Metrics Comparison (Illustrative Data)

Rank Portfolio Management Firm Approx. AUM (₹ Crore) Core Services Presence
1 Dezerv 15,000+ PMS, AIF, Investment Advisory PAN India
2 Kotak Wealth Management 3,845+ Family Office, Investment Advisory, PMS PAN India
3 IIFL Wealth & Asset Management ₹3,44,709+ PMS, AIF, Wealth Advisory PAN India & Global
4 ICICI Private Wealth 274,000+ Wealth Advisory, Structured Products PAN India
5 Axis Private Wealth 2.09 trillion PMS, Advisory, Alternatives PAN India
6 JM Financial ₹1,10,532+ PMS, Advisory, Estate Planning Major Metros
7 Anand Rathi Wealth ₹91,568 Advisory, PMS, Insurance Solutions PAN India
8 Standard Chartered Private $62 billion Global Wealth Solutions India & Global
9 HDFC Private Wealth ₹7 trillion Advisory, Mutual Funds, Insurance PAN India
10 Edelweiss Wealth ₹1.64 lakh crore Structured Products, PMS, AIFs PAN India

(Note: AUM numbers are indicative and rounded for content purposes. And are all taken from SEBI.)

Firm-Wise Breakdown

1. Dezerv – India’s Leading Modern Portfolio Management Platform

Dezerv has its strong tech-driven advisory approach and rapid growth in the HNI segment. Their PMS and AIF offerings have gained notable traction due to transparent reporting.

2. Kotak Wealth Management

A long-established leader serving ultra-wealthy families in India. Their family office solutions, global asset access, and legacy services help them maintain a dominant position.

3. IIFL Wealth & Asset Management

Known for its PMS and AIF leadership, IIFL plays a significant role among India’s richest investors. Their discretionary portfolio strategies are among the highest rated.

4. ICICI Private Wealth

One of India’s largest retail-to-wealth institutions with a vast team of relationship managers and strong digital capabilities.

5. Axis Private Wealth

Axis Bank’s wealth arm has made significant strides with high-quality advisory and diversified PMS and AIF offerings.

6. JM Financial

JM focuses heavily on portfolio management, lending solutions, and global market access for HNIs.

7. Anand Rathi Wealth

Best known for a strong advisory-led approach, Anand Rathi continues to build trust among affluent families.

8. Standard Chartered Private

A preferred choice for clients needing global wealth access, international portfolios, and cross-border financial planning.

9. HDFC Private Wealth

A reliable name in the wealth advisory space with strong market penetration and customer trust.

10. Edelweiss Wealth

Backed by strong AIF and structured product offerings, Edelweiss remains a key competitor in India’s wealth market.

Conclusion

India’s portfolio management sector is evolving rapidly, with new-age players competing alongside legacy giants. However, competition remains strong from established firms like Kotak Wealth, IIFL Wealth, ICICI Private Wealth, Axis Private, JM Financial, Edelweiss, and Anand Rathi, each bringing unique strengths to the industry.

As investors become more mature, demand for transparency, performance consistency, and holistic financial planning will only grow pushing all these firms to innovate and elevate service quality.

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